Yesterday I sent the Buffer shareholder update with our August results to the ~80 alumni and investor shareholders. We also share these publicly so that we can be open with you, the Buffer community, around our results, the latest updates and what's coming up at Buffer.

Here are Buffer's key metrics for August 2025:

• MRR: $1,854,462 (+0.88%)
• ARR: $22,253,545 (+0.88%)
• Customers: 65,815 (+0.69%)
• MAU: 185,129 (-3.33%)
• ARPU: $28.17 (+0.18%)
• Team Size: 70 (+1 person)
• Revenue Per Employee: $317,117 (+0.55%)
• Net Income: $296,544.16 (+9.37%)
• Bank Balance: $3,585,565 (+12.43%)

August was our second month where our net profit was more than our total profit for the whole of 2024 (and in fact, any year since 2020). We finished August with $296K in net income, and this brings year-to-date profit to $1.3M.

Read the full shareholder update here: https://buffer.com/shareholders/august-2025