Here are Buffer's August 2024 results:
- MRR: $1,583,115 (+1.07%)
- ARR: $18,997,380 (+1.07%)
- Customers: 57,205 (+0.91%)
- MAU: 150,519 (-1.84%)
- ARPU: $27.67 (+0.18%)
- Team Size: 71 (-1 person)
- Revenue Per Employee: $267,569 (+2.50%)
This is part of the update I sent out yesterday to alumni and investor shareholders of Buffer (80 people on the list).
A few reflections:
- We’ve achieved our eighth consecutive month of growth alongside our fifth consecutive month of profitability.
- We're very happy with the current pace of growth in MRR/ARR and number of paying customers, while we also have a clear strategy and roadmap to maintain and even increase this pace of growth.
- The past few months have been particularly significant as we've achieved the 'holy grail' of growth we've been striving for: increasing both our MRR and our number of paying customers and, in turn, serving more people.
- In August, we achieved a significant milestone with 99,084 signups, making it our best month for signup performance in over four years.
- We continue our strong pace of adding value and in August we added 𝕏 / Twitter long form posts, and Threaded posts and content warnings for Mastodon.
- Growing Monthly Active Users is now something we're putting a lot of focus on. Despite our turnaround and growth across other metrics, MAU has remained relatively flat for the last two years. We have a number of opportunities in mind to start to significantly grow this number, which is an important early indicator to continued growth of paying customers.
Read the August 2024 shareholder update in full: https://buffer.com/shareholders/august-2024
To read the August 2024 shareholder update in full, look for the link in the comments.
Long post for 𝕏 with no images
Long post to LinkedIn with PDF carousel, with first comment
Carousel post to Instagram with full caption
Short post to Threads with carousel, second threaded post with link
Short post to Bluesky, no images, second threaded post with link
Short post to Mastodon, no images, second threaded post with link
- [x] Download all the images from Figma